Tag: SEO Services Company India

  • What you Could Do with your Content Instead of Deleting it

    What you Could Do with your Content Instead of Deleting it

    Original and interesting website content is a hugely valuable commodity these days. Some digital publishers make thousands of dollars each month out of leveraging the right content, making sure it caters to their intended base of clients, customers, or visitors. The problem though, is when certain content has stayed up for a long time and…

  • 5 Compelling Statistics That Encourage Dedicated SEO

    5 Compelling Statistics That Encourage Dedicated SEO

    Relatively few businesses these days can even stay afloat without the benefits of an effective SEO strategy. People looking for your business need to be able to find it online. However, it is easy to lose sight of how important this is, so below are a few relevant statistics to reinforce that view, compiled by…

  • Finding and Adding Negative Keywords to your PPC Campaign

    Finding and Adding Negative Keywords to your PPC Campaign

    Negative keywords ensure relevant ad exposure based on what queries not to target. When making a list of such keywords, it is important to begin by identifying similar search terms, even though these may be intended for people searching for something entirely different. For instance, in some of the best SEO packages, when selling work…

  • How Negative Keywords Work in PPC Campaigns

    How Negative Keywords Work in PPC Campaigns

    PPC marketers are known to use something called negative keywords. Also called “negative matches”, these are specific phrases or words intended to spare people from ads when they search for said keyword. These phrases are identified through carefully analyzing those keywords, which have been generating clicks, and consequently, leads and revenue. It is possible to…

  • The Best of Free Keyword Research Tools

    The Best of Free Keyword Research Tools

    Website owners are undoubtedly familiar with keyword research and the significant amount of time it usually takes up. It is important in a marketing sense, be it for any SEO services company India, as well as small and medium sized businesses. These days, you need a fully optimized website to be able to hold a…

  • Progressive Web Apps and its Impact on SEO

    Progressive Web Apps and its Impact on SEO

    More users are increasingly resorting to mobile devices for accessing the web. This has facilitated dramatic changes all over the web for developing mobile-friendly sites. Such rapid changes have lead to Accelerated Mobile Pages (AMP), an open source initiative aimed at a faster mobile web experience. It was successful and many sites have already adopted…

  • 3 SEO Techniques to Drive More Traffic to Healthcare Websites

    3 SEO Techniques to Drive More Traffic to Healthcare Websites

    It is a widely known and accepted fact that an efficient digital marketing and SEO strategy is crucial to the success of every business and website. The same is applicable in the case of healthcare websites too. The way patients find a clinic or healthcare provider has entirely changed over the last decade or so.…

  • Importance of Text in Fashion SEO

    Importance of Text in Fashion SEO

    Online fashion is a virtual industry and it depends a lot on images to sell things. In the traditional marketing industry, visual content (images) is the king. However, in SEO point of view, text is more important, as the search engines rank text much higher than images. SEO services company India explains the importance of…

  • SEO is Much more Than Numbers; Engagement Should be the Real Goal

    SEO is Much more Than Numbers; Engagement Should be the Real Goal

    Most of the SEO services establish campaigns that use number driven strategies closely linked to the ever-changing rules and vagaries of the Google algorithm. Much of these goals are flawed. It is seen that the main aim of most of the SEO services is to offer the best SEO packages that help to increase ranking…