Tag: SEO Services Cochin
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5 Common Mobile SEO Mistakes that Affect Digital Marketing
As an overall majority of the users have switched to mobile devices for accessing the web, the demand for optimizing the sites to suit these devices has increased massively. Due to this, webmasters have resorted to a completely new range of techniques in SEO in order to optimize the sites for properly viewing in mobile…
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How RSS Feeds Helps in Formulating an Effective SEO Strategy
Increasing the ranking of a website simply means making it more visible in the search engine results page, thereby generating more user traffic. This is one of the fundamental goals of SEO, and it strives to optimize the sites for ranking higher in the result pages of popular search engines like Google. A low ranking…
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5 Advantages of Integrating SEO and PPC Strategies
Most of the strategies implemented for getting better rankings on search engines are mostly focused on two aspects, SEO and PPC. Many of you, when involved in the process of increasing the visibility and rankings, may have used any of the methods. However, a coordinated strategy combining both PPC and SEO is rare. Interestingly, you…
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Mobile Optimization and its Importance in SEO
When we browse certain websites using our mobile devices, we may have noticed that the sites take a longer time to load. Besides, the contents of the page will also remain improperly positioned, and at times, the images will not appear. This is because the website is not optimized for viewing on mobile devices. Optimizing…
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Google’s Featured Snippets Improves Traffic to your Site
Generating a good amount of traffic in search engines like Google requires a combination of the right SEO strategies. This not only includes building up quality links for getting more referral traffic, but also implementing other methods that are proven to bring more visitors to a website. A new change in Google that you might…
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3 Factors To Consider Before You Begin A Google AdWords Campaign
If your business is gradually growing and if more people have started to recognize your brand and products, it evidently suggests that your digital marketing campaigns were highly successful. However, this is not the time to stall these projects but continue advertising your products and services through different means. You might have probably heard many…
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SEO Basics That Don’t Change With Google Algorithm Updates
Google updates its search algorithm several times a year, and introduces new ranking factors every now and then, even though there are many already. It is always good to pay attention to the latest updates from Google, as they can provide new ranking opportunities or many introduce new criteria for the webmasters. However, in the…
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Essential WordPress SEO Plugins
WordPress has become the most preferred open source content management system for creating and hosting websites. The intuitively laid out features of WordPress enable anyone new to web designing in coming up with a decent looking website or blog quickly. However, having an exceptionally well-designed web page and layout does no good in making the…
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The Importance Of Meta Description
Meta descriptions are an HTML element that gives information regarding the contents of a web page. It comprises of approx. 155 words and appears under the URL of the page in search results. Also known as snippets, meta descriptions offer a sneak peek into the content of the web page. It prompts a user to…