Category: SEO Tools
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Why you Should Hire SEO Experts Instead of Having an In-House Team
SEO is one of the most critical factors that can help a business to strengthen its online presence. Most of the small-scale and large-scale businesses all over the world incorporate the use of SEO techniques to lure in more customers to their products and services. This is because they are all aware of the fact…
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5 Common Mobile SEO Mistakes that Affect Digital Marketing
As an overall majority of the users have switched to mobile devices for accessing the web, the demand for optimizing the sites to suit these devices has increased massively. Due to this, webmasters have resorted to a completely new range of techniques in SEO in order to optimize the sites for properly viewing in mobile…
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Dominating SEO Trends you Need to Watch For
SEO has grown into a complex science today and its ever-changing nature makes it really challenging. As popular search engines try hard to improve the quality of the results, some of the ranking factors lose its value and some of them become more important. In fact, entirely new ranking factors can also appear from nowhere.…
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How RSS Feeds Helps in Formulating an Effective SEO Strategy
Increasing the ranking of a website simply means making it more visible in the search engine results page, thereby generating more user traffic. This is one of the fundamental goals of SEO, and it strives to optimize the sites for ranking higher in the result pages of popular search engines like Google. A low ranking…
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How to Develop a Successful Local SEO Strategy for 2018
2018 is just around the corner and most of us have already started to plan our steps into the next year. If you are on the run as well, one of the most important things that you should address in that regard is your local SEO strategy. This is because experts in the field of…
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5 Advantages of Integrating SEO and PPC Strategies
Most of the strategies implemented for getting better rankings on search engines are mostly focused on two aspects, SEO and PPC. Many of you, when involved in the process of increasing the visibility and rankings, may have used any of the methods. However, a coordinated strategy combining both PPC and SEO is rare. Interestingly, you…
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SEO is Much more Than Numbers; Engagement Should be the Real Goal
Most of the SEO services establish campaigns that use number driven strategies closely linked to the ever-changing rules and vagaries of the Google algorithm. Much of these goals are flawed. It is seen that the main aim of most of the SEO services is to offer the best SEO packages that help to increase ranking…
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Essential WordPress SEO Plugins
WordPress has become the most preferred open source content management system for creating and hosting websites. The intuitively laid out features of WordPress enable anyone new to web designing in coming up with a decent looking website or blog quickly. However, having an exceptionally well-designed web page and layout does no good in making the…