Category: Digital Marketing
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3 Creative Ideas to Rebrand your Blog in 2018
A widely accepted fact (and a harsh reality) is that even the most motivated, targeted, and inspired blogs might get stale or come to a halt after a while. Some bloggers and amateur SEO technicians often get stuck in their routine, which leaves them with less time to boost their blog. On the other hand,…
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The Advantages of HTML5 with Respect to SEO
HTML5 represents a leap forward in the evolution of the web and its various elements. It is a revision of HTML, the standard language used to code the web pages and its contents. HTML5 is quickly becoming the web standard for the development of site content and several major web browsers adopted it quickly. It…
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Conversion Rate Optimization Techniques to Enhance Organic Search Rankings
Conversion Rate Optimization (CRO) is a very important aspect of digital marketing since it facilitates the need of the customers to take action such as in purchasing a product or opting for a service as enlisted on the website. It refers to the process of increasing the rate of conversion among visitors into customers or…
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How RSS Feeds Helps in Formulating an Effective SEO Strategy
Increasing the ranking of a website simply means making it more visible in the search engine results page, thereby generating more user traffic. This is one of the fundamental goals of SEO, and it strives to optimize the sites for ranking higher in the result pages of popular search engines like Google. A low ranking…
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3 Outdated SEO Tactics That you Should Not Follow Anymore
SEO is an ever-changing world and it is imperative to update and change the tactics followed to get the best results. However, many SEO companies still make use of outdated SEO tactics in hopes that they might still work. Such SEO practices may offer you some results, but adopting obsolete strategies will do you much…
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Getting Started With Google AdSense
If you are new to the world of blogging, then you might have surely heard the word Google AdSense from fellow bloggers. Still, you might not have a good idea of what this service is and how you can benefit from it. In simple words, Google AdSense is an advertising placement service by Google, which…
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3 SEO Techniques to Drive More Traffic to Healthcare Websites
It is a widely known and accepted fact that an efficient digital marketing and SEO strategy is crucial to the success of every business and website. The same is applicable in the case of healthcare websites too. The way patients find a clinic or healthcare provider has entirely changed over the last decade or so.…
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SEO is Beyond Keyword Ranking
Like most of the business owners, you might be checking the effectiveness of your SEO strategies and campaign by checking online the keywords that you believe are the most relevant ones to see if they show up on the top of search engine result pages. In addition, you might focus on the chart that shows…
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Importance of Text in Fashion SEO
Online fashion is a virtual industry and it depends a lot on images to sell things. In the traditional marketing industry, visual content (images) is the king. However, in SEO point of view, text is more important, as the search engines rank text much higher than images. SEO services company India explains the importance of…